Wife Swap season 2 campaign
Key art, promo graphics, digital & social campaigns
I admit it, I was wary of this assignment, but it was tons of fun to work on and truth told, I low-key fell in love with the show, just like a designer is supposed to. The Wife Swap season 2 campaign was also chosen to launch promo graphics from an expanded “v1.5” brand refresh for Paramount Network... which we did WHILE the refresh was being designed. I love projects like this, implementing new brand design elements and solving all the inherent problems ‘on the ground’ so to speak. Lots of teamwork and discovery, it’s great excercise.
Key art, promo graphics, digital & social campaigns
I admit it, I was wary of this assignment, but it was tons of fun to work on and truth told, I low-key fell in love with the show, just like a designer is supposed to. The Wife Swap season 2 campaign was also chosen to launch promo graphics from an expanded “v1.5” brand refresh for Paramount Network... which we did WHILE the refresh was being designed. I love projects like this, implementing new brand design elements and solving all the inherent problems ‘on the ground’ so to speak. Lots of teamwork and discovery, it’s great excercise.
Credits:
SVP Creative: Terry Minogue
VP Creative: Laura Kane
Creative Director: Kelli Garrahan
VP Design: Andre Razo
Design Director: Michael Sutton-Long
Art Directors: Ben Plimpton, Hannah Assebe
Photo Editor: Sarah Coulter
Photography: Sarah Coulter
Animation: Silas Starr, Seokin Jang, Ben Plimpton, Juliana Eiger-Garcia
Project Manager, Design: Emily Scalfone, Alexa Jacoby
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SVP Creative: Terry Minogue
VP Creative: Laura Kane
Creative Director: Kelli Garrahan
VP Design: Andre Razo
Design Director: Michael Sutton-Long
Art Directors: Ben Plimpton, Hannah Assebe
Photo Editor: Sarah Coulter
Photography: Sarah Coulter
Animation: Silas Starr, Seokin Jang, Ben Plimpton, Juliana Eiger-Garcia
Project Manager, Design: Emily Scalfone, Alexa Jacoby
<< BACK
